For today's session the group was introduced to Skarzz (Mark Richman).
Mark is a rapper/producer who has been producing music from a young age and has agreed to help the group construct a unique beat for the project.
The
group have said that the beat they produce has to be one that they
themselves would listen to, it has to be catchy and that they can bop
their head to.
Why a music track?
Most young
people listen to music and the group feel this is the best way to
express themselves and get the point across to a large number of young
people. People will be able to relate to the song because they're using
real life situations.
Message
The campaign will help young people increase
their awareness of the negative impact of gang violence through hearing
about situations they too might have been in and hearing a positive
outcome from the situations which will help them to make better
judgements. They want young people of all ages to be inspired to change their life.
Distribution
If
the song is a success it will reach a wide range of young people
through online sharing who can then share this with their friends giving
them an insight to the negative side of gang violence and how to avoid
it.
Lyrics
The
group then heard a preview of their young rapper's lyrics which he
recited to the Chris Brown ft Chipmunk- Champion instrumental.
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